Privacy Policy

Upfoundly.com

Last Updated: December 9, 2025

1. Overview

Upfoundly (“Upfoundly,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, mobile applications, and related services (collectively, the “Platform”).

By using the Platform, you agree to the collection and use of information in accordance with this Policy. If you do not agree, please do not use the Platform.

2. Information We Collect

2.1 Information You Provide to Us

• Account Information: name, email address, password, and contact details;
• Campaign Information (for Campaign Creators): campaign descriptions, images, documents, identity verification data, and related details;
• Donation Information: the amount donated, selected campaign, and transaction-related details; and
• Support Communications: messages and correspondence with our support team.

2.2 Payment Information

We use third-party payment processors to handle payment transactions. These providers collect and process your payment instrument details (such as credit card numbers or bank account information). Upfoundly does not store full card numbers or highly sensitive payment credentials on its own systems.

2.3 Information Collected Automatically

• Log Data: IP address, browser type, operating system, device identifiers, referring URLs, and pages visited;
• Usage Data: interactions with campaigns, search queries, and other usage patterns; and
• Cookies and Similar Technologies: small data files to remember preferences, authenticate users, and analyze Platform performance.

3. How We Use Your Information

We use your information to:

• Provide, operate, and maintain the Platform;
• Process Donations and campaign withdrawals;
• Verify the identity of users and campaigns, where required;
• Detect, prevent, and address fraud and security issues;
• Communicate with you about your account, campaigns, and support requests;
• Personalize your experience and improve the Platform’s features; and
• Comply with legal obligations and enforce our Terms of Service.

4. Legal Bases for Processing (GDPR)

If you are located in the European Economic Area (EEA) or United Kingdom (UK), our legal bases for processing your personal data include:

• Contract: to provide the services you request;
• Legitimate Interests: to maintain and improve the Platform, prevent fraud, and secure our services;
• Legal Obligations: to comply with applicable laws and regulations; and
• Consent: when you have given explicit consent for specific processing activities.

5. How We Share Your Information

We may share your information with:

• Payment Processors: to process Donations and withdrawals;
• Service Providers: such as hosting, analytics, and security vendors who help us operate and improve the Platform;
• Campaign Creators and Donors: certain information may be shared between parties when necessary to operate the campaign and donation process;
• Law Enforcement or Regulators: when required by law, court order, or to protect our legal rights or those of others; and
• Business Transfers: in connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

We do not sell or rent your personal information to third parties for their marketing purposes.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enable core Platform functionality, remember your preferences, and analyze traffic. You can control cookies through your browser settings, but disabling certain cookies may affect the functionality of the Platform.

7. Data Retention

We retain personal data for as long as necessary to provide the Platform, fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. The exact retention period may vary depending on the type of data and applicable law.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. Where required, we use appropriate safeguards, such as standard contractual clauses, to ensure an adequate level of data protection.

10. Your Rights

Depending on your location and applicable law, you may have the right to:

• Access the personal data we hold about you;
• Request correction of inaccurate or incomplete data;
• Request deletion of your data, subject to legal retention requirements;
• Object to or restrict certain processing of your data;
• Withdraw consent where processing is based on consent; and
• Request a copy of your data in a portable format.

To exercise these rights, please contact us at privacy@upfoundly.com. We may need to verify your identity before responding to your request.

11. Children’s Privacy

The Platform is not directed to children under 18, and we do not knowingly collect personal information from children under 18. If you believe we have collected such information, please contact us so that we can take appropriate action.

12. Users in California (CCPA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to know whether your data is sold. Upfoundly does not sell personal information as defined under the CCPA.

13. Third-Party Links

The Platform may contain links to third-party websites or services that are not controlled by Upfoundly. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies before providing any information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. Your continued use of the Platform after the effective date of any changes constitutes your acceptance of the revised Policy.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: privacy@upfoundly.com